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How To Start A Speech

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I have been teaching Persuasive Communications on MBA courses at IESE Business School for 10 years. This is part of a collection of short lessons compiled from my courses and shared for use both as a support to my classes, and a way of sharing this valuable knowledge to a wider audience via these awesome digital tools ;-)

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http://www.conorneill.com What are the first words of a speech? What should be the first sentence of a speech? How can you engage an audience from the first moment? There are 3 ways to start a speech.
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Public Speaking
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